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Content Marketing Condensed 2/25/13
Google Draws the Line for Sponsored Content Sponsored content is a tricky animal and Google just drew the line in the sand. Using sponsored content with the intent of gaining SEO benefit is simply not...
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The “Catch Me If You Can” Marketing Strategy
Content Marketing Is How To (Legally) Print Money Frank Abagnale Is My Hero Why is the movie “Catch Me If You Can” so fascinating? (Certainly not because of Tom Hanks’ Boston accent.) I think the...
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7 Ways Google Glasses Will Change Content Marketing
Google Glasses will be revolutionary for the content marketing industry, resulting in nearly countless innovations of how content marketing will be conducted from that point on. I will be listing just...
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Content Marketing Condensed 3/12/13
Study: 68% Higher ROI for Tablet Advertising Campaigns This isn’t exactly content related but it is great data to inspire to anyone invest more in tablet & mobile endeavors. This study came just...
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Content Marketing Condensed 3/19/13
Here is another week of great content marketing links and what we learned from it. Read on! Tip of The Week: Using The Content Efficiency Report in Google Analytics For ROI Here is our first “tip of...
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Hi-Fives and Tickles: How To Crush It On Facebook Without Paying
Recently, there has been more changing than at a department store happening over at Facebook. The old school blueprint – post sweet stuff, get liked, show up on more news feeds, get more likes – is...
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Outbound Marketing Came Before Inbound Marketing: Interview with Shradha...
Shradha Agarwal, Strategy Officer and co-founder of ContextMedia With her own business at age nine, Shradha Agarwal definitely has the entrepreneurial gene. Fast forward to now, she’s Strategy Officer...
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5 Successful User-Generated Marketing Campaigns
A great way for a company to increase user engagement and help build brand loyalty is with a user-generated content campaigns. These are ongoing or one-off promotions that allow users to upload content...
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How to Target an Audience: 18 Ways to Find Your Fountain of Youth
The masterminds that spawned rumors of the fountain of youth majored in marketing – they just didn’t know it. People were plagued by the inevitability of growing old and dying. Consequently, hopeful...
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Qwiki Marketing Guide: What It Is and Why You Should Use It
Multimedia search app Qwiki’s history is about as turbulent and confusing as a post-bubble Internet start-up can get. As a result, many people have steered clear of it, despite the fact that Qwiki is...
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